June 4, 2025
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NBA legend Larry Bird gestures from his courtside seat during a break in the action between the Denver Nuggets and the Indiana Pacers at an NBA preseason exhibition game at the Wukesong Arena in Beijing on October 11, 2009. Denver defeated Indiana 128-112. AFP PHOTO/Frederic J. BROWN (Photo credit should read FREDERIC J. BROWN/AFP via Getty Images)

TD Garden was the epicenter of electrifying energy today as Boston Celtics fans received a shockwave of thrilling news: Larry Bird, the iconic Hall of Famer and Celtics legend, has officially returned to his former team — this time as a Senior Coaching Advisor.

The announcement was made in a packed press conference early Tuesday morning, with Celtics executives, current players, and media outlets flooding the stadium. Bird, who donned his signature calm smile, confirmed the rumors that had been swirling for weeks.

“Boston has always been home,” Bird said. “I’ve been watching closely, and I see something special brewing here. I’m excited to be part of it again — not on the court this time, but behind the scenes, helping guide the next generation.”

A Legend Returns

Larry Bird’s name is synonymous with Celtics greatness. A three-time NBA Champion, three-time MVP, and 12-time All-Star, Bird helped define an era of dominance in the 1980s alongside teammates like Kevin McHale and Robert Parish. Known for his elite shooting, basketball IQ, and fierce competitiveness, Bird is widely regarded as one of the greatest players in NBA history.

After retiring as a player in 1992, Bird had successful stints as a head coach and executive, notably leading the Indiana Pacers to consistent playoff success. His return to Boston marks his first official role with the Celtics organization in decades.

What His Role Means

As a Senior Coaching Advisor, Bird will work closely with Head Coach Joe Mazzulla and the front office, focusing on player development, strategic planning, and instilling a championship mindset. While he will not serve as the primary bench coach, Bird is expected to have a significant presence at practices, training camps, and during key games.

Celtics GM Brad Stevens expressed his enthusiasm:

“Having Larry back in the building is a huge boost. His experience, leadership, and understanding of what it takes to win in Boston are invaluable. Our players are going to benefit immensely from his insights.”

Fans React

The announcement sent social media into a frenzy. Within minutes, hashtags like #LarryReturns and #BirdIsBack were trending nationwide. Longtime fans at TD Garden erupted into chants of “Larry! Larry!” as a tribute to the living legend.

Michael Thompson, a lifelong Celtics fan attending the press conference, said, “This is like watching history come full circle. I grew up idolizing Bird, and now my kids will get to learn from him too.”

Looking Ahead

With the Celtics already viewed as a top contender in the Eastern Conference, Bird’s return adds another layer of excitement and hope for a championship run. His presence could be the X-factor that propels Boston back to the NBA Finals — and possibly to their 18th championship banner.

One thing is certain: Larry Bird is back in green, and the city of Boston couldn’t be prouder.

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